Website and Branding

Starting in July 2019, I created a revised branding for Louis & Sons Drywall, Inc. This included tasks like building a new website, creating and updating social media pages, and filming/editing promotional videos.

Although I made the website using WordPress, I had to use a lot custom CSS to tailor the site to the client's needs. I took photos and recorded videos on jobsites and added them to the webpage as well. I used blueprint plans from old projects and repurposed them into site graphics as well.

Trifold

Additionally, I made a trifold brochure in Adobe Illustrator that was given out to builders and homeowners. The brochure showcased the type of services, areas served, and the backstory behind the company.

Newsletter

In March 2025, I started a monthly newsletter for the Louis & Sons Drywall, Inc. This newsletter includes project highlights, employee spotlights, industry events, tips for builders, and custom editorial cartoons.

In order to reach to the widest audience, I designed three different formats for each issue: email, social media, and web. The email base was created using Mailchimp, then I spliced in some HTML/CSS elements onto it in order to get a nice custom template. I used Adobe Illustrator to design slides for the Instagram/Facebook and Wordpress to create the web version.